Marketing

Understanding the psychology behind purchase decisions is crucial for retailers. Let’s break down why, and how point of sale (POS) advertising can play a pivotal role in influencing those decisions.

For retailers with multiple stores, digital signage can be a powerful marketing channel. Let's look at why.

In today's competitive marketplace, standing out from the crowd is more challenging than ever. Let's look at what visual branding is, and why it's so important.

What variables make up the in-store customer experience, and how can we use them effectively?

Find out how to use our toolkit to create animated product promotions are more dynamic, eye-catching, and impactful for your customers.

In-store promotions can be very impactful. Let’s look at the best promotion ideas for retail stores.

Product group shots are very effective, but can be tricky to get right. Find out how our marketing toolkit can help.