Blog

A deep dive into everything promotion, marketing and retail. Learn more about legislation. Get confident with your customer experience. And see tips on our toolkit, all here on our blog.

Latest news

Sustainable Retail in Ireland
News

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November 4, 2024

Sustainable Retail in Ireland

Sustainability is at the forefront of all of our minds. But what steps are Irish retailers taking to help?

David McDonnell

David McDonnell

The Power of POS
Marketing

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September 24, 2024

The Power of POS

Understanding the psychology behind purchase decisions is crucial for retailers. Let’s break down why, and how point of sale (POS) advertising can play a pivotal role in influencing those decisions.

The Benefits of Digital Signage
Marketing

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August 30, 2024

The Benefits of Digital Signage

For retailers with multiple stores, digital signage can be a powerful marketing channel. Let's look at why.

The Importance of Visual Branding
Marketing

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July 31, 2024

The Importance of Visual Branding

In today's competitive marketplace, standing out from the crowd is more challenging than ever. Let's look at what visual branding is, and why it's so important.

What is the deposit return for cans and plastic bottles system for retailers in Ireland?
Legislation

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June 26, 2024

What is the deposit return for cans and plastic bottles system for retailers in Ireland?

For retailers, the deposit return scheme brings both opportunities and responsibilities. But what is it, and what does it mean for retailers in Ireland?

Joining the Startle group
News

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June 17, 2024

Joining the Startle group

We are so excited to be joining the Startle group. Find out more and what it means for our customers.

What is Sales Price Compliance Legislation for Retailers in Ireland?
Legislation

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September 16, 2023

What is Sales Price Compliance Legislation for Retailers in Ireland?

One of the key elements of legislation for Irish retailers to follow is Sales Price Compliance. Let's take a look.